Beta — launching at SXSW 2026Try the demo →
■ (01)(YOUR PROBLEM)

You prompted 'write something authentic' and got the least authentic paragraph ever written.

■ (02)(THE SOLUTION)

Meet Peggy.
Your brand voice, bottled.

Peggy is an AI brand voice engine that learns how you actually sound — your vocabulary, your opinions, the things you'd never say — and turns it into a voice profile that powers every piece of content you create.

No more staring at blank screens. No more rewriting AI slop until it stops sounding like a robot. Just content that sounds like you wrote it — because Peggy knows how you write.

One conversation. A lifetime of on-brand content.

■ (03)(THE ENGINE)

Brand voice is the foundation.
Everything else follows.

Inputs
Your backgroundWhat you do & how you got here
Your audienceWho you serve & who you don't
Your goalsWhere you're headed
Your personalityHow you talk, what you avoid
Your valuesWhat you stand for
Your opinionsHot takes & guardrails
Brand Voice
Engine
Peggy
Brand voice
Content outputs
Instagram captions
LinkedIn posts
Email campaigns
Website copy
Ad copy
Newsletters
Blog articles
Reel scripts
SEO / AEO
Content schedules
Content ideas
Sales pitches
Pitch decks
Bios & taglines
Product descriptions
Case studies
Proposals
Event copy
Press releases
Brand guidelines

Same voice. Every channel. Every time.

■ (04)(WHAT PEGGY CREATES)

Social posts

Captions that sound like you, not like a bot

Email campaigns

Subject lines people actually open, in your voice

Website copy

Hero lines, about pages, service descriptions that convert

Ad copy

Paid creative that doesn't lose your personality

Bios & taglines

Distilled, not diluted

Newsletters

Consistent voice, every send

■ (05)(THE DIFFERENCE)

Why not just use ChatGPT? Case in point.

Instagram

Write me an Instagram caption about my breathwork studio

Without Peggy

🌬️✨ Big News: We're Bringing Breathwork to You! ✨🌬️ Have you ever wondered what it would feel like to truly let go? In today's fast-paced world, finding moments of calm can feel impossible — but it doesn't have to be. At Rooted Wellness, we believe in: 🧘 Mind-body connection 💫 Transformative healing journeys 🙌 Holistic self-care for everyone Your wellness journey starts with a single breath. You deserve to feel grounded, centered, and alive. Book your session today and discover the game-changing power of breathwork! Link in bio 🔗 #breathwork #wellness #holistichealth #selfcare #mindfulness #breathe #healingjourney #wellnessjourney #somatic #austintx #groundedliving #transformyourlife

With Peggy

I almost canceled my Thursday 6pm class last week. I was tired and cranky and had been sitting in the Whole Foods parking lot for twenty minutes arguing with myself. Then I remembered why I started this. Not for the brand. For the woman in the back row who told me she slept through the night for the first time in three years. So I went. And it was a mess. And it was perfect.

■ (06)(WHO IT'S FOR)

I’m a therapist, not a copywriter. I just want my website to sound like me.

Therapist in private practice

Every time I post on Instagram I spend 40 minutes overthinking my caption.

Skincare founder

I hired a marketing agency once. They made me sound like a Fortune 500 company. That’s not me.

Yoga studio owner

I know what makes my business special. I just can’t seem to put it into words.

Retreat planner

If that's you, Peggy was built for you.

■ (07)(GET STARTED)

We're in beta. Be first in line.

Get early access to Peggy and be the first to run your content on your voice. Free during beta. No credit card required. Sign up now to be the first to know about new features and the Pro tier launch!

Pro tier launching Q2 2026